Influencer Marketing for Small Businesses

Posted by Ben Barber on Oct 23, 2023 7:00:00 AM

Influencer marketing has emerged as a dynamic strategy that can provide small businesses with significant advantages. This powerful approach leverages the influence and credibility of individuals on social media platforms to promote products or services authentically. In this article, we'll delve into the world of influencer marketing, explore its benefits for small businesses, and introduce you to 32One Media, your trusted partner in navigating this exciting realm.

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Topics: entrepreneur, content creation, social media, inbound marketing, strategy, branding, business development, media production, lead generation

Social Media Advertising: Supercharge Your Reach and Impact

Posted by Ben Barber on Oct 22, 2023 7:00:00 AM

Social media has evolved beyond a platform for connecting with friends and family; it has become a powerful tool for businesses to boost their reach, engage their audience, and drive growth. Social media advertising is the secret ingredient that allows brands to maximize their impact on platforms like Facebook, Instagram, Twitter, and LinkedIn. In this article, we'll explore the world of social media advertising, the key strategies for success, and why 32One Media is your go-to partner in harnessing its full potential.

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Topics: entrepreneur, marketing, content creation, social media, inbound marketing, strategy, branding, media production, lead generation

Pay-Per-Click (PPC) Advertising: Your Path to Targeted Marketing

Posted by Ben Barber on Oct 21, 2023 7:00:00 AM

Pay-Per-Click (PPC) advertising is a digital marketing strategy that has transformed the way businesses reach their target audience. It offers a highly targeted and cost-effective approach, making it a valuable tool in the digital marketer's toolbox. In this article, we'll delve into the world of PPC advertising, explaining its significance and why partnering with 32One Media can help you unlock its full potential.

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Topics: entrepreneur, marketing, inbound marketing, business development, media production, lead generation

Analyzing Your Marketing: The Path to Data-Driven Success 

Posted by Ben Barber on Oct 20, 2023 7:00:00 AM

Every digital marketer knows that tracking and analyzing marketing metrics is essential for understanding the effectiveness of their campaigns and making informed decisions. In this article, we'll explore the importance of tracking and analyzing marketing metrics and why you should consider 32One Media as your partner in harnessing the power of data.

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Topics: entrepreneur, marketing, social media, inbound marketing, strategy, lead generation

Crafting Irresistible Calls-to-Action (CTAs) that Drive Action

Posted by Ben Barber on Oct 19, 2023 7:00:00 AM

A well-crafted Call-to-Action (CTA) is the secret sauce that transforms passive visitors into engaged and motivated customers. Whether you're striving to boost conversions, increase sign-ups, or encourage a purchase, the art of crafting irresistible CTAs is essential. In this article, we'll dive into the key elements of a compelling CTA and explain why you should consider 32One Media as your go-to resource for CTA expertise.

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Topics: entrepreneur, marketing, social media, email marketing, inbound marketing, strategy, branding, sales, lead generation

CRM Best Practices for Small Businesses: Nurturing Customers and Leads

Posted by Ben Barber on Oct 18, 2023 7:00:00 AM

Effective customer relationship management (CRM) is the lifeblood of small businesses. It's the key to building, maintaining, and nurturing valuable customer relationships that drive growth and success. While there are several CRM solutions available, including HubSpot, it's essential for small businesses to adopt CRM best practices that align with their unique needs. In this article, we'll explore CRM best practices and why small businesses should consider HubSpot while offering insights on how 32One Media can help you optimize your CRM strategy.

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Topics: HubSpot, email marketing, inbound marketing, strategy, branding, business development, lead generation

Automated Email Follow-Up: A Time-Saving Strategy

Posted by Ben Barber on Oct 16, 2023 7:00:00 AM

Staying in touch with your audience and leads is crucial. However, manually managing email follow-ups can be time-consuming and challenging to maintain consistently. This is where automated email follow-up comes into play as a valuable time-saving strategy. In this article, we'll explore the benefits of automated email follow-ups, how to set them up, and why they are essential for efficient communication.

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Topics: email marketing, inbound marketing, strategy, sales, business development, lead generation

Creating and Promoting Lead Generation Magnets for Effective Marketing

Posted by Ben Barber on Oct 14, 2023 7:00:00 AM

Small business success often hinges on your ability to capture and nurture leads effectively. To achieve this, businesses rely on lead generation magnets, powerful incentives that entice potential customers to share their contact information. In this article, we'll delve into the world of lead generation magnets, explaining what they are, how to create them, and the strategies to promote them for optimal results.

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Topics: entrepreneur, marketing, content creation, social media, strategy, branding, sales, lead generation

The Art of Creating Compelling Content

Posted by Ben Barber on Oct 10, 2023 6:30:00 AM

In the vast digital landscape where information overload is the norm, the ability to craft compelling content is a valuable skill that can set you apart from the noise. Whether you're a blogger, marketer, or business owner, the art of creating engaging and persuasive content is essential for capturing the attention of your audience and driving your message home. In this article, we'll delve into the elements that make content truly compelling and explore how you can master this art.

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Topics: marketing, content creation, social media, inbound marketing, strategy, branding, media production, lead generation

Local SEO: Getting Found in Your Community

Posted by Ben Barber on Oct 9, 2023 7:00:00 AM

In the digital age, where the internet connects communities far and wide, local businesses face a unique challenge: standing out in their own neighborhoods. This is where Local SEO (Search Engine Optimization) comes into play. It's the secret sauce that ensures your business gets noticed by the right people in your community. In this article, we'll demystify Local SEO and explore its significance in driving local success, with a spotlight on the achievements of 321 Westerly (321westerly.com).

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Topics: marketing, content creation, social media, email marketing, SEO, strategy, branding, business development, lead generation